The rise of artificial intelligence in education is forcing a reckoning for colleges and applicants alike. As AI tools like ChatGPT, Claude, and Bard proliferate, the very nature of what it means to “demonstrate your own work” is under stress. Essays, creative prompts, and resumes — once
signatures of personal voice — can now be polished or wholly produced by AI. In this new era, students and parents ask: What’s the most reliable way
to prepare for college? My answer: study for the SAT.
Why the SAT is making a quiet comeback
Just a few years ago, many elite colleges went test-optional. In 2020, when COVID shuttered testing centers, thousands of universities relaxed or eliminated requirements for SAT and ACT scores. But now, a countertrend is emerging. Several prestigious schools — including Brown, Dartmouth, Harvard (for certain years), and flagship state universities — are reinstating their test requirements, citing the need for more objective academic
measures.
Why the reversal? In short, grades and subjective items are becoming less reliable predictors of future success and theyr’e less trustworthy in an AI era. A recent analysis from Opportunity Insights, a Harvard-based research firm, found that test scores have more “predictive power” for college GPA than high school grades, especially at selective institutions. Among students with equivalent high school performance, those with higher SAT/ACT results tended to outperform their peers in college GPA.
In other words, if a student can show strong standardized-test skills, admissions offices perceive less risk in their academic potential. Some schools argue that requiring standardized test scores helps level the playing field, especially for students from under-resourced schools who may lack advanced coursework but can still demonstrate aptitude via a universal exam.
Still, not all people agree. Critics warn that standardized tests favor students who can pay for coaching, multiple retakes, and test prep — thus reinforcing
socioeconomic gaps. The debate is not settled. But given the current admissions climate, SAT (or ACT) scores remain one of the few metrics admissions officers trust to reflect individual academic strength.
AI and the problem of authenticity
At the root of the shift is trust. Admissions officers increasingly worry that essays and application materials are being drafted or heavily refined by AI. According to one recent report, nearly one in three applicants admitted to using AI in their essays during the 2023-24 cycle.
Some colleges are now employing AI or algorithmic tools to perform initial screening of writing submissions, flagging suspicious patterns or stylistic inconsistencies. For instance, Duke University reportedly has moved away from assigning numeric scores to essays.
With AI able to mimic human prose, institutions need alternative benchmarks that are harder to fake or outsource. A timed, rigorous SAT (or ACT) still captures analytical reasoning, reading speed, and math fluency — skills less easy to outsource without being conspicuous.
Thus, in a world where essays may no longer carry the same weight of individuality, standardized tests have become a more “AI-resistant” signal.
Beyond the test: What colleges still want
Of course, SAT prep is not a magic bullet. A robust college application still requires:
— Challenging coursework: Honors, Advanced Placement (AP), International Baccalaureate (IB), or other advanced classes show a student’s willingness to tackle rigor. Many admissions officers still list course rigor as a top factor.
— Strong reading and writing habits: AI can produce prose, but it can’t replicate the depth of critical thinking formed by reading history, philosophy, essays, and literature. Students who regularly read difficult texts will have an edge.
— Original voice and insight: Even if students use AI to brainstorm, the final submission must reflect their thinking, not a templated output. Admissions offices can usually spot generic drafts.
— Quantitative and data skills: AI will never replace facility with logic, statistics, modeling, and quantitative reasoning. These skills will only gain value in an economy centered on data, algorithms, and automation.
— An effective strategy merges both worlds: Let AI help with idea creation and fact-checking, but ensure your own reasoning, critique, synthesis, and style remain central.
— Strategic Value: Scholarships, Merit Aid & Differentiation. Many merit-based awards and university grants still use SAT or ACT cutoffs to determine eligibility. A high test score doesn’t just propel admission chances — it can also unlock significant funding.
Even in test-optional institutions, good scores can boost your case. Students who submit strong SAT scores can position themselves as safer, more
competitive bets.
For many students, the cost-benefit is simple: invest time into real test prep (not just superficial “tips & tricks”) and you maximize both admission and
scholarship opportunities.
A Roadmap for Students
Here’s a suggested roadmap students can follow:
1. Take a diagnostic test early (sophomore or early junior year).
2. Set a target score — Choose a range that places you well above the “middle 50%” of your desired colleges.
3. Develop a sustained, multi-month prep strategy, not cramming. Focus on conceptual understanding, error analysis, and timing.
4. Retake strategically — many students improve meaningfully on a second or third sit.
5. Pair test prep with deep reading, writing, and math exposure — build habits that AI can’t replicate.
6. Document your journey — Practice through journal entries, essays, and reflections, so your personal voice stays alive.
7. Use AI as a sparring partner, not a ghostwriter — have it generate ideas, but insist on using your mind.
Closing argument: Why SAT prep is a smart hedge today
We’re in a transitional moment. AI is transforming education, but institutions still need reliable, consistent signals of student capability. As colleges wrestle with discerning authenticity, the SAT (or ACT) offers a time-tested benchmark. It is one of the few components of an application that is harder to outsource, more difficult to fake, and relatively comparable across applicants.
In a world where essays, portfolios, and interviews may become more AI-influenced, a strong standardized test score acts as an anchor — a way to
say, “I can think, reason, and perform under pressure.” For high school students, that makes SAT prep one of the highest-leverage investments
they can make — for admission, scholarships, and real academic readiness.
Gerald Bradshaw is an international college admissions consultant with Bradshaw College Consulting in Crown Point.









