Exactly a week after the new Skydance corporation — the product of the Paramount-Warner Bros. Discovery merger — was officially formed, Hollywood’s newest media giant is already raising streaming prices.
Discovery+, one of Skydance’s new streaming assets, will now cost $6.99 a month for its ad-supported tier, up $1. Its ad-free tier is also up $2, costing viewers $11.99 a month. The new prices take effect immediately for new subscribers. Existing subscribers will get 30 days’ notice and see the higher rates on bills dated on or after Nov. 12.
Skydance did not immediately respond to a request for comment.
The platform first launched in 2021, at $4.99 a month for its ad-supported tier and $6.99 for ad-free. Nearly six years later, the price of the cheapest tier has risen roughly 40%, and the ad-free tier has jumped about 72%. This is the service’s second price hike since January 2025.
The standalone streaming service features tens of thousands of TV episodes from cable networks like HGTV, Food Network and TLC.
Before the merger, each company maintained its own streaming services, with HBO Max and Discovery+ under Warner Bros. Discovery and Paramount+ under Paramount Skydance. The services are currently operating as separate entities. But David Ellison, Skydance’s chairman and chief executive, has said he plans to merge the two platforms into one streaming service. It’s unclear when that might happen, what it would cost, or where Discovery+ fits in. The company has not publicly laid out plans for the service.
Prices for HBO Max currently range between $10.99 and $22.99 monthly. Paramount+ costs between $8.99 and $13.99 a month.
Streaming is one of the biggest open questions for Skydance as it enters a new era. The company is carrying roughly $80 billion in debt and is targeting more than $6 billion in cost savings over three years. Skydance has said those savings will come primarily from technology, procurement, marketing and real estate, and Ellison has said the bulk won’t come from layoffs. Industry observers expect that debt load to add pressure for more price increases across Skydance’s streaming lineup.
This price increase also comes at a time when many streaming platforms are similarly hiking their prices — in part to cover the rising cost of programming and talent. Discovery+ joins platforms like Netflix, Apple TV, Hulu and Disney+ which have all raised their subscription fees in the last year. Prime Video raised the cost of its ad-free add-on in April.
